Encourage existing customers to become brand ambassadors

 *** Your existing customers are possibly your best sales people ***

As with offline word of mouth (WOM) marketing, Facebook facilitates the endorsement of what you do. 

Make sure your existing customers are always active on your page. 

Ask them questions online through your daily posting and tweeting.

Remember the more post/tweets they like share and re-tweet the larger your organic audience which means good news spreads fast! 

Facebook insights show that by having just 5 (YES 5) ambassadors for your company your 10 times more successful on social media. (Great stat right?)

So here are 5 things to remember:

1. Ask happy existing clients to share and engage regularly with social media 
2. Always ask questions through your posts/tweets
3. Make sure your posts/tweets are visually pleasing and stand out from the crowd (especially when using Instagram)
4. Always ask clients for testimonials (we all love to see good reviews)
5. Look after your clients and give them free tips advice. Avoid the SELL SELL SELL approach.

Would your advert stand out from the rest? 

Take a look at the picture below, which advert do you notice first?

I bet you all see a young looking Adam Sandler First?

Posted by Mike Pattle (Marketing Geeks)

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